Renata Lučić was born in BIH in 1991. After finishing high school, she studied Journalism and History. She earned her MA in History. Throughout her education at The Faculty of Humanities and Social Sciences, she pursued her interest in film, writing and photography. During this time, she made her first films as part of film and screenwriting workshops. As part of a workshop at the festival Organ Vida in Zagreb, she had her first exhibition of photographs and the first showing of her experimental film.
Over the next few years, she also directed two documentaries as part of the Fade-in production.
Renata enrolled in the Academy of Dramatic Arts in Zagreb in 2015, to study Film and TV Directing. At the Academy, she made her documentary film "As Far As Our Feet Take Us", which was shown at numerous festivals and premiered at ZagrebDox in 2018.
She then made her feature film "The Fifth Floor on the Left", which had its premiere at Wicked Queer Boston Film Festival and Zagreb Film Festival.
In 2017 Renata, together with her best friend and colleague Filip Filković, founded their own production company More-Magnets, based in Zagreb. Their production company More-Magnets focuses on feature films and documentaries, TV commercials and music videos.
Renata and Filip are the authors of more than a hundred music videos by Croatian and foreign music artists and continue to work actively in this field.
Actively working in advertising in Croatia and worldwide.
Renata is currently developing her feature film ”Ana” and documentary film "A Year of endless days”.
Renata lives in Zagreb.
Feature films and documentaries
2022. - A year of endless days, feature documentary film, 80’ (screenplay, directing) Production:
Wolfgang & Dolly -in post-production
2020. - Only the sky's the limit, documentary film, 52’ (screenplay, directing) Production: More-Magnets
2019. - Nihilist, documentary film, 46’03 (screenplay, directing) Production: The Academy of Dramatic
2018. - As Far As Our Feet Take Us, documentary film, 34’06 (screenplay, directing, camera, editing)
Production: The Academy of Dramatic Art, More-Magnets
2018. - The Fifth Floor on the Left, short film, 14’59 (screenplay, directing) Production: More Magnets
2015. - Parcel 81/5, short film, 17'15 (screenplay, directing, camera) Production: Fade In
2022. TVC Foreo ”Imagination” / Director / More-Magnets
2021. TVC Kras ”Prekrasni kolacici” / Director / Utorak
2021. TVC Kras ”Prekrasni - Girl” / Director / Utorak
2021. TVC Foreo ”BeYoUnique” / Director / More-Magnets
2021. TVC Intimina ”Ziggy Cup” / Director / More-Magnets
2020. BonBon ”Postani Bontovnik” / Director / Komakino
2020. Shooster ”Adidas” / Director / More-Magnets
2021. Milošev feat. Dunja Ercegović ”Pet godina” / Director / More-Magnets
2021. Isabelle ”Poljubac”, / Director / More-Magnets
2021. Milošev feat. Dunja Ercegović ”Nekom drugom prilikom” / Director / More-Magnets
2020. Z++ ”Ljeto već je gotovo”” / Director / Editor / More-Magnets
2020. Elemental ”Hej Sanjalice” ; / Director / More-Magnets
2019. Tus Nua ” Ride” ; / Director / Editor / More-Magnets
2018. Natali Dizdar ” Nećeš me zar ne ”; / Director / Editor / More-Magnets
2018. Luul ” Nju nije briga” / Director / Editor / More-Magnets
2017. Patricia ”Sve do” / Director / Editor / More-Magnets
Verashort, Veracruzu 2020 - best movie
Indie Short Film Festival Los Angeles 2020 - best movie
Mediterranean Film Festival Split 2019. - audience award - best documentary
International Student Film Festival Belgrad 2019. - best movie
International Student Film Festival 2019. - audience award
FRKA Zagreb 2019. - best movie
Short of the year 2019. - best movie
Shots: International Independent Short Film Festival 2019.
Native Advertising Awards Berlin - best native series ”What’s Next”
Krypton, Lisbon (exclusive for Portugal)